Engineers launch record attempt

Zen Golf has teamed up with Advanced Manufacturing Park Technology Centre's Performance Engineering Solutions and Newburgh Engineering to develop a driver that is capable of launching a golf ball more than 408 yards and 10 inches through the year, in order to claim the Guinness World Record.

"What's going to be interesting is using experience from engineering in Formula One and putting that into the golf driver," Dan Fleetcroft, PES engineering design director told the Sheffield Star.

"In F1 every potential performance gain is explored to its fullest. We'll be looking for any area where we can find that extra something to help hit the ball a little bit further."

The project has been developed in conjunction with the Bloodhound SSC, which is the British attempt to set a land speed record of more than 1,000 miles an hour.

Zen's new Bloodhound Driver will attempt to set its own world record at the same time as the Bloodhound SSC on the Haksekken Pan in South Africa in 2015.

"This is an opportunity for British design and engineering to show that it still leads the world - and in the most spectacular way possible," Nick Middleton, Zen's founder, said.

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